We are all very excited about Earth Hour, coming up this weekend. I have been doing some musing about its specific implications and applications in South Africa.
In South Africa, having the lights out for only one hour is a bit of a treat after last year’s enforced load shedding which saw us twiddling our thumbs in the dark for 4 hours twice a week. No doubt the execs at Eskom are now feeling they deserve global accolades for enforcing these measures. I am wondering if this hour is making Eskom sweat. What happens when we all switch the lights back on? Is our dubious power supplier going to melt under the combined demand of the entire country?
So What?
After all the hype and publicity and enthusiasm generated by this event, I wonder if it will really make that much difference once the lights are turned back on and we carry on with our consumption driven lives.
How about this?
We have come up with a positive way to help the planet. Howl at the Moon Design has always supported Food and Trees for Africa, by donating a tree through its treebucks programme. Now its sister company HowlingMad, has designed a range of very cool “Tree-shirts”. For each “tree-shirt” purchased, we will donate a tree to be planted through Food and Trees for Africa. It’s easy, the designs are great, and Food and Trees for Africa are incredibly excited about this initiative.
Wear a “tree-shirt”, plant a tree, help slow down climate change.

And the lighter side

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